Profit Margin
Calculate profit and margin from revenue and cost.
27 tools
Business calculators
Choose the question you actually want answered. Each page includes plain-language input examples, a result breakdown, assumptions, Pro scenario comparison and related tools.
ROI
Measure return relative to an initial cost.
ROAS
Measure advertising revenue against ad spend.
Markup
Calculate markup from cost and selling price.
Break-even
Estimate units needed to cover fixed costs.
CPM
Calculate advertising cost per thousand impressions.
CPC
Calculate advertising cost per click.
CPA
Calculate advertising cost per acquisition.
YouTube Revenue
Estimate creator revenue from views and an RPM you provide.
Instagram Engagement
Calculate engagement rate from interactions and followers or reach.
CTR
Calculate click-through rate from clicks and impressions.
Conversion Rate
Calculate conversion rate from conversions and visitors.
AI Prompt Cost
Estimate API-style token cost using prices you enter.
Customer Lifetime Value
Estimate gross-profit value from a typical customer over the relationship.
Customer Acquisition Cost
Calculate how much acquisition spend you use for each new customer.
LTV:CAC Ratio
Compare customer lifetime value with customer acquisition cost.
Break-even Units
Find how many units must be sold before contribution covers fixed costs.
Sales Commission
Calculate commission earnings from sales value and commission rate.
Revenue Growth
Measure absolute and percentage revenue growth between two periods.
Monthly Recurring Revenue (MRR)
Estimate recurring monthly revenue from customers and average monthly revenue per customer.
Annual Recurring Revenue (ARR)
Convert recurring monthly revenue into an annual run rate.
Churn Rate
Calculate the share of starting customers lost during a period.
Average Order Value
Calculate average revenue per order.
Repeat Purchase Rate
Measure how many customers purchased more than once.
Inventory Turnover
Estimate how often average inventory is sold/replaced during a period.
Ad Profit
Go beyond ROAS and estimate profit after ad spend and fulfilment/product costs.
Marketplace Profit
Estimate what you actually keep after marketplace fees, product cost, shipping and ads.